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Novus International Celebrates World Egg Day

by ThePoultrySite News Desk | Oct 21, 2013
Friday 11 October is World Egg Day and Novus will once again join in this annual celebration of eggs, sponsoring events all around the world that are designed to promote the health and nutritional benefits of eggs.

The celebration of World Egg Day aligns perfectly with Novus's vision to help feed the world affordable, wholesome food and achieve a higher quality of life.

"We look forward to this annual opportunity to work with the International Egg Commission, as well as egg producers and organizations on both a local and global level, to promote the positive benefits that eggs have to offer," noted Michael Whitmer, Poultry Marketing Manager at Novus. "Eggs are the most affordable, protein-rich and efficient source of nutrition available and World Egg Day provides the perfect forum to promote this important message."

Novus has several activities planned to help celebrate World Egg Day including:

  • St. Louis, Mo., US – Novus will be at Becky-David Elementary in St. Charles, Mo. to share information and facts about the nutritious benefits of eggs with approximately 900 students. In addition, egg races will be held and Tim Asbridge from Rose Acre Farms, will give a presentation entitled, "From the Hen to the Grocery Store." Rose Acre is a family farm that has been producing fresh eggs since 1939.
  • Taiwan – Key members of the Novus team will gather with egg producers and feedmills in the region to talk about the 'Excellent Egg and its Bright and Profitable Future'.
  • Africa – Over the course of the week, Novus is sponsoring celebrations in six countries in Africa and will be working with local producers and government entities to discuss and promote the benefits of eggs.

For more information about Novus's World Egg Day activities and the company's ongoing efforts to promote egg nutrition, visit www.eggtruth.com.

Rose AcreTM Recipe of the Month

Southwest Breakfast Burritos

        
          
Ingredients:
  • 4 large EGGS, beaten
  • 8 oz. turkey breakfast sausages, casings removed
  • 1/2 red OR green bell pepper, diced
  • 4 whole wheat tortillas (8 to 10-inch), warmed
  • 1 cup shredded Pepper Jack cheese (4 oz.)
Instructions:
  1. COAT large nonstick skillet with cooking spray. COOK sausage over medium heat, breaking into crumbles, until browned and cooked through. POUR OFF all but 1 Tbsp. drippings. ADD bell pepper; sauté until softened, about 4 minutes.
  2. POUR eggs over mixture in skillet. As eggs begin to set, GENTLY PULLthe eggs across the pan with an inverted turner, forming large soft curds. CONTINUE cooking—pulling, lifting and folding eggs—until thickened and no visible liquid egg remains. Do not stir constantly.
  3. SPOON egg mixture into center of tortillas, dividing evenly; SPRINKLE with cheese. FOLD in sides of tortillas, then roll up burrito-style.
"This is the day which the Lord has made, Let us rejoice and be glad in it." Psalms 118:24
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